Know Your Role And Shut Your Mouth: How Video Games Helped Create A Culture Of Smark

Tune in to today’s pro wrestling fandom, and one of the first words that springs to mind is ‘entitlement.’

Wrestling fans have become consumed with their idea of Monday Night RAW; their World Wrestling Entertainment. We live in a culture of ‘smarks’, connoisseurs of the squared circle who believe themselves to be above the art of professional wrestling itself. Rather than simply following storylines and enjoying matches, we now take to Twitter to complain about the art we supposedly love. We argue about booking directions in forums, make fun of title belt designs at live shows, and urge Vince McMahon to #CancelWWENetwork when ‘our guy’ loses.

How Virtual Reality Will Change The Way We Watch Pro-Wrestlin

Pro-wrestling has changed dramatically in the past twenty years. Wrestlers are leaner, faster, and seemingly less tethered to gravity. There is no "top guy" in the industry, but "brand identity" is stronger than ever. In WWE, promos and segments are highly controlled, heavily scripted bits of theater rather than loose, improvisational workshops. There are no Monday Night Wars, but there is a vast and interconnected independent wrestling circuit that's more accessible than ever thanks to the internet. Wrestling isn't drawing ten million viewers every Monday, but how many scripted television shows are in this Era of Niche?

Pro-Wrestling, like the whole of entertainment, has fragmented into an increasingly specific subset of ever-evolving tastes. Gone are the rigidly defined days of your average "18-35 year old male demo" showing up to RAW & Nitro in their tank tops to drink beer and scream obscenities into the camera. Today's wrestling is about gathering together with fellow "smart" wrestling fans (whatever their age, gender-identity, race, or sexuality), and then evaluating themselves or their particular group against other individuals and other groups, all while existing under the larger umbrella of "modern pro-wrestling fandom".

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